"But because he delivered a sponsor to a major team, Kimball was pigeonholed as a ride buyer, when in truth 70 percent of the rides in all forms of major auto racing are locked up the same way. The difference -- in Indy car racing, at least -- is that Kimball is the rare American driver who put in the kind of effort in landing a sponsor normally associated with Europeans or South Americans."
Charlie did put in the effort, but he also had the advantage of being a ready-made story to help sell the sponsor's product.
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