CCWS, why not more high tech?

[SportscarBruce]

Certainly there is a significant amount of money involved in CC on the part of Silicon Valley millionaires running teams and the series, and there have been outside sponsorships here and there on sidepods and the like (Intel), but this highly wealthy segment of the economy hasn't been tapped or partnered up to its full potential.

Why hasn't CCWS become the High Tech racing series with all the B2B and money that old CART had with the petroleum companies and automotive vendors? Chip makers and hardware manufacturers, software companies and network firms, there have been bits and pieces of this but something to put it all together has been lacking.

Does CCWS have a outside marketing firm working on this or is it all done in-house through personal contacts?

[mac miller]

BAHAHA! Yea, thats just what open wheel racing needs. More multijillion dollar "high tech"....... With multimillion dollar engine leases and overpriced cars built by scientists and engineers in multijillion dollar factories, laboratories and wind tunnels, frankly, open wheel racing has just about "high teched" and "high priced" themselves right out of business..........

[SJFast]

BAHAHA! Yea, thats just what open wheel racing needs. More multijillion dollar "high tech"....... With multimillion dollar engine leases and overpriced cars built by scientists and engineers built in multijillion dollar factories, laboratories and wind tunnels, frankly, open wheel racing has just about "high teched" and "high priced" themselves right out of business..........

Not to mention that the majority of American race fans couldn't care less about all that "high tech" crapola !

[SportscarBruce]

If that is so how did you type the post, with a IBM Selectric?

[Jakester]

Naw, on a 286 with a 10 Gig harddrive and 256K of memory...oh yeah, it's got a 5 1/4" floppy as well. I'm hoping I can get one of those new fangled 14" color monitor next year when they come out.

[SLKRR]

Naw, on a 286 with a 10 Gig harddrive and 256K of memory...oh yeah, it's got a 5 1/4" floppy as well.

You must mean 10 MB HD - I don't think the 286 had any "gig" terminology anywhere near it, except for maybe "gigasucked."

At least you've advanced past the punch-cards.

[Cygni]

Why hasn't CCWS become the High Tech racing series with all the B2B and money that old CART had with the petroleum companies and automotive vendors? Chip makers and hardware manufacturers, software companies and network firms, there have been bits and pieces of this but something to put it all together has been lacking.

A 2 car team was sponsored for almost the entire year by 2 tech companies, Rusport with Intel and CDW, both of which are scheduled to return in 06. Another car was sponsored the entire year by a different tech company, Bell Micro. Novell and other smaller companies were associates on the cars. The tech industry has never been a huge supporter of racing, so 3 primarys is a fairly large accomplishment.

[jonovision_man]

Cost control.

jono

[Doc Austin]

Naw, on a 286 with a 10 Gig harddrive and 256K of memory...oh yeah, it's got a 5 1/4" floppy as well.

Yep. And it works just as well for the job at hand as my 3gig Pentium 4 with 100gig hardrive and 1gig of RAM.

You don't need all the latest technology to put a post up on the internet, just like you don't need the very latest technology to go racing.

[Maslo]

American OW racing can't even afford competition, much less high tech, thanks to the split. Kalkhoven's got about three years to prove he can get the rest of the stuff under control. If he can do that, we may see some cool stuff happen in 2010. It couldn't come early enough for me.

[SportscarBruce]

Maybe I wasn't clear enough, I'm talking computer technology sponsorship not applied race technology.

[Jim Wilke]

A 2 car team was sponsored for almost the entire year by 2 tech companies, Rusport with Intel and CDW, both of which are scheduled to return in 06. Another car was sponsored the entire year by a different tech company, Bell Micro. Novell and other smaller companies were associates on the cars. The tech industry has never been a huge supporter of racing, so 3 primarys is a fairly large accomplishment.

3 primary sponsors that put in next to no money and did no leveraged marketing.

[SportscarBruce]

A 2 car team was sponsored for almost the entire year by 2 tech companies, Rusport with Intel and CDW, both of which are scheduled to return in 06. Another car was sponsored the entire year by a different tech company, Bell Micro. Novell and other smaller companies were associates on the cars. The tech industry has never been a huge supporter of racing, so 3 primarys is a fairly large accomplishment.

Dell sponsored the BMW Le Mans prototype and AMD sponsors Scuderia Ferrari in F1, there is a historical precedent.

What the series could do is use the street courses as a high-tech marketing fair with tents set up in a midway style configuration, the latest games, computers, business software applications, copiers/printers, processors and media devices, cellphones all lined up for public examination.

Seems like it should work, actually seems like it should have been done already.

[OWFANatic]

Dell sponsored the BMW Le Mans prototype and AMD sponsors Scuderia Ferrari in F1, there is a historical precedent.

What the series could do is use the street courses as a high-tech marketing fair with tents set up in a midway style configuration, the latest games, computers, business software applications, copiers/printers, processors and media devices, cellphones all lined up for public examination.

Seems like it should work, actually seems like it should have been done already.

Dell didn't spend any significant money on the LeMans prototype
"sponsorship" and didn't work with the team on any marketing efforts. I believe they agreed to have the name on the car as a result of an employee's involvement.

On the other hand, AMD is going to be spending a boatload of real money with Ferrari.

[Cygni]

3 primary sponsors that put in next to no money and did no leveraged marketing.

Link. Oops, too late.