From Motorsports TV
Going head-to head with NASCAR for 1 1/2 hours is usually not a good idea. The IRL race from Gateway on ABC garnered overnights of a 0.8 rating and 2 share, according to Nielsen Media Research, as reported in Sports Business Daily. (8/12)
I really don't understand the scheduling...not meant as a flame, just common sense...if I want folks to see my racing product I don't bang heads with WC...
Going head-to head with NASCAR for 1 1/2 hours is usually not a good idea. The IRL race from Gateway on ABC garnered overnights of a 0.8 rating and 2 share, according to Nielsen Media Research, as reported in Sports Business Daily. (8/12)
I really don't understand the scheduling...not meant as a flame, just common sense...if I want folks to see my racing product I don't bang heads with WC...
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