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Indianapolis, Ind. -- Australian-based Hazardous Fluids, Inc. is proud to announce the US launch of new sports supplement beverage Sportsdrink+ Bodily Fluids. To assist with the rollout, the company has chosen to partner with the Indiana Motorsports Association (IMA) to reach out to the unique motorsports industry throughout the state and has already been assisted by the membership of the association during the stateside introduction of the product.
"The IMA has been an integral part in helping us establish our business here in the United States," states Hazardous Fluids, Inc. Vice President Damon Hill. "As you can imagine, the process of establishing relationships with business partners from the other side of the world is often very difficult. After joining the IMA, we were able to utilize the skills of multiple members."
Members which Hazardous Fluids, Inc. has utilized include C&R Racing, pb Logistics, Willow Marketing, Avatar Communications Group, Marian College, Fletcher Communications, Garcia & Company Fulfillment, Kessler Communications, and Woodard, Emhardt, Moriarty, McNett and Henry, LLP.
Damon Hill has long been associated with the motor and power sports industries. A few years ago, while working on various projects with U.S.-based teams and athletes, it came to his attention that the unique performance requirements of these athletes had been overlooked by other sports drink manufacturers. Hill explains that "these professional athletes constantly function in extreme and dangerous conditions compared to most other sports. When developing this product, the goal was to create a formulation that would enhance the athletes' mental acuity, sensory control, system management and hydration. These elements are crucial to ensure the highest level of athletic performance.
"When you are competing in demanding conditions, sometimes at speeds of more than 200 miles an hour, it's important that your system is balanced and your reactions are sharp. We believe that Sportsdrink+ delivers such an advantage, Sportsdrink+ is the evolution of athlete hydration and performance."
To purchase the product, visit the Hazardous Fluids, Inc. website at http://www.hazardousfluids.com.
The Indiana Motorsports Association was established in 2005 as an entity devoted solely to making the motorsports industry in the state of Indiana as healthy as possible. Through the partnerships of direct industry organizations (teams, tracks, manufacturers and suppliers) and the indirect service organizations (financial, legal, shipping, communications, etc), the association serves its members through networking events, offering members only benefit programs, creating and nourishing educational programs and internship opportunities, and ensuring all members have the opportunity to take part in opportunities throughout the state. For additional information on the Association or to join, visit the IMA website at http://www.indianamotorsports.org.
Source: Indiana Motorsports Association
Indianapolis, Ind. -- Australian-based Hazardous Fluids, Inc. is proud to announce the US launch of new sports supplement beverage Sportsdrink+ Bodily Fluids. To assist with the rollout, the company has chosen to partner with the Indiana Motorsports Association (IMA) to reach out to the unique motorsports industry throughout the state and has already been assisted by the membership of the association during the stateside introduction of the product.
"The IMA has been an integral part in helping us establish our business here in the United States," states Hazardous Fluids, Inc. Vice President Damon Hill. "As you can imagine, the process of establishing relationships with business partners from the other side of the world is often very difficult. After joining the IMA, we were able to utilize the skills of multiple members."
Members which Hazardous Fluids, Inc. has utilized include C&R Racing, pb Logistics, Willow Marketing, Avatar Communications Group, Marian College, Fletcher Communications, Garcia & Company Fulfillment, Kessler Communications, and Woodard, Emhardt, Moriarty, McNett and Henry, LLP.
Damon Hill has long been associated with the motor and power sports industries. A few years ago, while working on various projects with U.S.-based teams and athletes, it came to his attention that the unique performance requirements of these athletes had been overlooked by other sports drink manufacturers. Hill explains that "these professional athletes constantly function in extreme and dangerous conditions compared to most other sports. When developing this product, the goal was to create a formulation that would enhance the athletes' mental acuity, sensory control, system management and hydration. These elements are crucial to ensure the highest level of athletic performance.
"When you are competing in demanding conditions, sometimes at speeds of more than 200 miles an hour, it's important that your system is balanced and your reactions are sharp. We believe that Sportsdrink+ delivers such an advantage, Sportsdrink+ is the evolution of athlete hydration and performance."
To purchase the product, visit the Hazardous Fluids, Inc. website at http://www.hazardousfluids.com.
The Indiana Motorsports Association was established in 2005 as an entity devoted solely to making the motorsports industry in the state of Indiana as healthy as possible. Through the partnerships of direct industry organizations (teams, tracks, manufacturers and suppliers) and the indirect service organizations (financial, legal, shipping, communications, etc), the association serves its members through networking events, offering members only benefit programs, creating and nourishing educational programs and internship opportunities, and ensuring all members have the opportunity to take part in opportunities throughout the state. For additional information on the Association or to join, visit the IMA website at http://www.indianamotorsports.org.
Source: Indiana Motorsports Association
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